Overview
Please note: the Advanced Marketing Management Certificate is being considered for cancellation as of November 2022. For questions and updates, please email us at candace_marrington@bcit.ca.
You’ve begun your marketing career path. Now, are you looking for more training to enhance your skills, bolster your resume, and accelerate your career? This special program is designed to give you access to advanced courses and a certificate program through a flexible schedule and part-time study. Because of the variety of courses and availability, you’ll be able to pursue lifelong learning while maintaining daytime employment or other activities by attending evening or weekend classes or studying as an online learner.
This part-time studies program builds on the BCIT Marketing Management certificate, enabling you to gain additional marketing and general business skills to develop a more well-rounded foundation for more exciting job opportunities and responsibility.
Program delivery mode: in person and online options
- Part-time students have the option to take courses in person and/or online.
- We have put measures in place for your safety and well-being, ensuring that all safety protocols are addressed. Please see the BCIT COVID-19 page for details on the procedures that have been implemented.
Your education is our priority and we will continue to deliver the applied instruction, collaborative experience, and industry connections that you expect from BCIT.
About the program
- Flexible evening, weekend, classroom and online courses
- Build advanced skills on top of your already existing certificate
- Accelerate your marketing career for exciting new job potentials
Interested? Find out more in the Program Details.
Who should complete the Advanced Marketing Management Certificate?
This program could be right for you if:
- You’ve completed a part-time marketing management certificate
- You enjoy the prospect of more marketing challenges and responsibilities
- You have good communication skills
- You’re looking to enhance your career through stronger skills and more responsibility
Students do not need to apply to start taking courses. If any of these sound like you, apply today at the Entrance Requirements page!
What grads can do
By advancing your training for even more in-depth skills, you’ll have the chance to apply your new knowledge to your existing position or move into more rewarding careers. With a wide range of course options, you can choose the facets of marketing that most appeal to your own goals to guide your career to where you want it.
Additionally, you’ll have the opportunity to enhance your skills and resume even farther with accelerated training through other BCIT programs, including the Business Administration – Marketing diploma.
Learn more about the benefits and opportunities this program provides in the Graduating and Jobs page.
Entrance Requirements
About Part-time Studies
Take a single course, or work towards a credential — all at a pace that’s right for you.
Part-time courses are offered in a variety of scheduling formats, including at night or on weekends, flexible day time delivery, or you can opt for distance or online learning. If you meet the prerequisites and there’s space available, you can register for a course immediately. Courses are offered in each of three terms: Fall (September), Winter (January) and Spring/Summer (April).
To apply to a Part-time Studies program and earn your credential, you simply need to complete a Part-time Program Declaration Request. Applications are processed throughout the year.
To be successful in BCIT’s fast paced applied learning environment, it is strongly recommended that students have English proficiency in all four language skills: reading, writing, speaking, and listening. Two years of education in English in an English-speaking country and English 12 are strongly recommended for success. For information on English equivalencies, testing and upgrading options, visit:
Application processing
Ongoing throughout the year.
Entrance requirements
The following must be completed prior to completion of the Certificate in Advanced Marketing Management:- Post-secondary: one of the following BCIT certificates:
Recommended for success
- Work experience: experience in a marketing related position will be advantageous but is not required.
International applicants
This program is available to international applicants who currently have a valid status in Canada. A valid study permit is required prior to starting the program.
Program declaration
Declaring your Flexible Learning (Part-time Studies) program ensures that BCIT is aware of your intent to complete a program as it is currently outlined and provides you the opportunity to apply for transfer credit.
To submit your declaration:
- Answer all questions completely.
- If required, convert transcripts and documents to PDF files.
- Have a credit card ready to pay the application fee.
Declare Now
Upon approval, a program plan letter will be sent to you confirming your program of study. Please allow approximately eight weeks for processing.
Scheduled Intakes
Ongoing Flexible Learning (Part-time Studies) intakes: January, April, and September.
Prior Learning Assessment & Recognition (PLAR)
Some entry-level courses are eligible for Prior Learning Assessment and Recognition (PLAR). If you believe that you already possess the skills and knowledge that would otherwise be gained by completing a particular course, please contact the program assistant for application information.
Costs & Supplies
Bring your own device
Most courses and programs in the School of Business + Media are BYOD (Bring Your Own Device). Please ensure you bring a laptop to every class. Plug-in outlets will be provided at most stations in classrooms, but not in all classrooms, so please ensure you have at least 2 hours of battery life available at the beginning of each class. Check the following recommended computer requirements prior to the start of class. If a program or course does not require you to provide your own device, that information will be provided by your instructor or indicated in the course outline.
For online classes, it is important you have a stable and consistent internet connection to access course content.
Tuition fees
Flexible Learning (Part-time Studies) tuition is charged on a course-by-course basis. Please see the Flexible Learning (Part-time Studies) Tuition & Fees pages for more information:
Courses
You’ll find the courses in this program are designed by working marketing professionals to give you the most up-to-date skills in a flexible format to meet your schedule and career goals. Through the rigorous training, you’ll develop strong, diverse skills needed for success in marketing, including strategic online marketing, public relations, global marketing, and more. In addition to the required ten courses in the program, you’ll also have the opportunity to choose a number of electives that most closely support your future plans and interests.
Program matrix
Check current availability of courses for this program.
| 1. Required: (45.0 credits) | |||
|---|---|---|---|
| Students are required to complete one of the following Marketing Management certificates: | |||
| 2. Required Courses: (45.0 credits) | Credits | ||
| Note: Each of the courses in this section must be completed to obtain the Advanced Marketing Management certificate. Courses which were included in your Marketing Management certificate cannot be credited again toward this section. | |||
| BSYS 1001 | Business Information Systems 1-Microsoft 365 for Windows | 3.0 | |
| BSYS 2051 | Introduction to Business Data Analytics with MS Excel-MS 365 for Windows | 3.0 | |
| BUSA 2005 | Principles of Management | 4.0 | |
| COMM 2202 | Business and Technical Correspondence | 3.0 | |
| ECON 2100 | Microeconomics | 3.0 | |
| FMGT 1100 | Accounting 1 | 4.0 | |
| FMGT 2100 | Accounting 2 | 5.5 | |
| MKTG 3309 | Marketing Research | 4.0 | |
| OPMT 1110 | Business Mathematics | 4.0 | |
| OPMT 1197 | Statistics for Business and Industry | 4.5 | |
| ORGB 1105 | Organizational Behaviour | 4.0 | |
| and | |||
| COMM 1103 | Introduction to Business and Technical Communication | 3.0 | |
| or | |||
| COMM 1106 | Introduction to Business and Technical Communication (With Language Development Component) | 3.0 | |
| Total Credits: | 90.0 | ||
Check current availability of courses for this program.
Transfer credit
Do you have credits from another BC/Yukon post-secondary school? Do you want to know if they transfer to courses here at BCIT? Check out BCIT's Transfer Equivalency Database to find out.
Program Details
Designed as continuing studies for students who’ve completed one of the other part-time certificate programs, the Advanced Marketing Management certificate gives you more in-depth skills in marketing and business.
In this program, you’ll broaden your understanding of core business concepts and develop additional marketing knowledge that you can apply immediately to an existing position or to advancement of your future career.
Please note: part-time programs and courses are open enrolment and although we make every effort to accommodate demand, course registration cannot be guaranteed in every semester. High demand courses fill quickly and may result in students unable to register for a course that semester. Courses may also be cancelled due to low enrolment.
Program delivery
Blended: This program is delivered partly on campus and partly online.
This Part-time Studies program is offered on a course-by-course basis, allowing you the flexibility to complete courses in any order, provided that any required course prerequisites have been completed. Students register for each course individually and may undertake studies in any term (Winter, Spring/Summer or Fall). While you may choose the pace of your studies, all program requirements must be completed within seven years as per BCIT Policy 5103 - Student Evaluation [PDF].
Please note that some courses in this program are offered only once or twice per year, and BCIT reserves the right to cancel courses if enrolment is insufficient.
In-classroom delivery is available for most courses in the program. Some courses are also offered online.
The length of most online courses is twelve weeks. Online learning students should plan to spend an average of seven-to-ten hours per week on their studies for each course.
Program location
Burnaby Campus
3700 Willingdon Avenue
Burnaby, BC
Downtown Campus
555 Seymour Street
Vancouver, BC
Many courses are also offered through distance and online learning.
Continue your education
BCIT offers part-time students the opportunity to complete a series of credential programs, ultimately leading to a Bachelor of Business Administration. If you apply and qualify, you can work towards the following credentials:
Graduating & Jobs
Your practical training in marketing management through this program enables you to expand your role with a current employer or seek new career opportunities with another organization. Marketing-related jobs are found in retail, hospitality, advertising, public relations, event planning, tourism and service organizations.
Some job opportunities include:
- Sales Manager
- Marketing Coordinator
- Marketing Assistant
- Public Relations Coordinator
- Communications Specialist
Additionally, while many students choose to begin their careers immediately upon graduation, you might choose to broaden your career skills and education by transferring your course credits for an accelerated path toward earning your Business Administration – Marketing diploma.
Apply for graduation
Upon successful completion of all program requirements, complete an Application for BCIT Credential [PDF] and submit it to Student Information and Enrolment Services.
Allow approximately six to eight weeks for processing.
All financial obligations to the Institute must be met prior to issuance of any credential.
Contact Us
If you have questions that you could not find the answer to online, or if you require further assistance, please contact us:
Candace Marrington
Program Assistant – Part-time Studies, Marketing Management
604-432-8723 | Candace_Marrington@bcit.ca
Joe Freeburn
Part-time Studies Coordinator, Marketing Management
604-456-8173 | Joe_Freeburn@bcit.ca
Email: mktgpts@bcit.ca
Telephone: 604-412-7675
Contact a Part-time Studies Program Advisor with the BCIT program name in the subject line if you have a question about:
- Course selection and program planning
- Declaring your program
- Making changes to your approved program plan
- Applying for transfer credit and advanced placement
- Laddering options
- Job placement and graduate outcomes
- Student life
Questions or comments?
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